I am Patsy Sam
A brand designer currently based in New York.
Patsy is a New York City-based brand designer specializing in branding, packaging, and visual communication. With a strong foundation in brand strategy and creative direction, her work spans packaging design for food and beverage brands, campaign development, and brand identity systems.
Beyond her commercial work, Patsy is recognized as an illustrator under the name Patsam. Her work has been featured at the Asian Illustration Fair in Shanghai and the Bangkok Illustration Fair, and earned a Bronze Award in the Graphic Novel Design competition at Happening Magazine in 2022. In 2021, she curated "How Are You?" — a solo interactive exhibition exploring self-reflection and coming-of-age.
Selected Clients and Projects
Oldschoolbrownies — packaging and visual design
SpeedCatch Interactive game — visual and motion design
Anchor Thailand Motion design —“150th year with Dairy expertise”
cartoon motion GSB (Government Saving Bank) Character Design — GSB’s NOW bot chat
K-EASY — Packaging and visual design
FINNIX — Visual and Character design
MeatZero — Logo design